14th
Virtual Ethnography — too slippery because it’s impossible to know, without additional specification, what the modifier “virtual” is modifying — the means, the setting, or the result
Online Ethnography — research on activities and interactions that occur exclusively or almost exclusively on computer channels, like Second Life.
Remote Ethnography — using computer channels as the main or exclusive way to gather data, with the participants in self-documentation mode at least some of the time.
Digital Ethnography — meaningless, because unlike a phrase such as ‘digital photography’ it fails to specify what’s digital and why the digitality matters