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Qualitative analysis, in its turn, would show that blogs whose comments are answered by editors are the most successful. Monitoring those blogs also showed that a certain familiarity (“personal” relations) is established between the blog authors and those who elaborate regular comments; and that friendship and mutual recognition arises even among comment producers themselves.
As we’ve been saying, virtual communities have had a significant role in shifting the paradigm of mediatised communication, operating the merge between information producers and consumers. Blogs, for their popularity, and the VC’s created around them, contributed decisively to make the common user of the web an information producer. A simple comment generated by a post represents new content injected in the network, producing new information stored and permanently available to everyone else. Blogs, unadvisedly, have turned readers into writers, consumers into producers, and this new paradigm, among youngsters, cannot be reversed.
As we’ve been saying, virtual communities have had a significant role in shifting the paradigm of mediatised communication, operating the merge between information producers and consumers. Blogs, for their popularity, and the VC’s created around them, contributed decisively to make the common user of the web an information producer. A simple comment generated by a post represents new content injected in the network, producing new information stored and permanently available to everyone else. Blogs, unadvisedly, have turned readers into writers, consumers into producers, and this new paradigm, among youngsters, cannot be reversed.
